Edward de Bono - From the Change category:
If you never change your mind, why have one? (Edward de Bono)
Edward de Bono - From the Competition category:
A discussion should be a genuine attempt to explore a subject rather than a battle between competing egos. (Edward de Bono)
Edward de Bono - From the Complexity category:
Dealing with complexity is an inefficient and unnecessary waste of time, attention and mental energy. There is never any justification for things being complex when they could be simple. (Edward de Bono)
Edward de Bono - From the Creativity category:
Creativity involves breaking out of established patterns in order to look at things in a different way. (Edward de Bono)
Edward de Bono - From the Critics category:
Critical thinking does seem a superior sort of thinking because it seems as though the critic is actually going beyond the scope of what is being criticized in order to criticize it. That is only rarely a true assumption because, most often, the critic will seize on some little aspect that he or she understands and tackle only that. (Edward de Bono)
Edward de Bono - From the Doubt category:
Everyone has the right to doubt everything as often as he pleases and the duty to do it at least once. (Edward de Bono)
Edward de Bono - From the Education category:
Creativity can be learned like basketball, which does not mean we will all be NBA stars. (Edward de Bono)
Edward de Bono - From the Emotion category:
Logic will never change emotion or perception. (Edward de Bono)
Edward de Bono - From the Excellence category:
An expert is someone who has succeeded in making decisions and judgements simpler through knowing what to pay attention to and what to ignore. (Edward de Bono)
Edward de Bono - From the Future category:
If you cannot accurately predict the future then you must flexibly be prepared to deal with various possible futures. (Edward de Bono)
Edward de Bono - From the Happiness category:
Unhappiness is best defined as the difference between our talents and our expectations. (Edward de Bono)
Edward de Bono - From the Humour category:
Humour is by far the most significant activity of the human brain. (Edward de Bono)
Edward de Bono - From the Humour category:
What the joke displays is a switch in perception. This is important in changing the way we think. (Edward de Bono)
Edward de Bono - From the Ideas category:
The need to be right all the time is the biggest bar to new ideas. It is better to have enough ideas for some of them to be wrong, than to be always right by having no ideas at all. (Edward de Bono)
Edward de Bono - From the Ideas category:
An idea that is developed and put into action is more important than an idea that exists only as an idea. (Edward de Bono)
Edward de Bono - From the Importance category:
There is no doubt that creativity is the most important human resource of all. Without creativity, there would be no progress, and we would be forever repeating the same patterns. (Edward de Bono)
Edward de Bono - From the Information category:
The notion that information is enough, that more and more information is enough, that you don't have to think, you just have to get more information - gets very dangerous. (Edward de Bono)
Edward de Bono - From the Innovation category:
The system will always be defended by those countless people who have enough intellect to defend but not quite enough to innovate. (Edward de Bono)
Edward de Bono - From the Intellect category:
Many highly intelligent people are poor thinkers. Many people of average intelligence are skilled thinkers. The power of a car is separate from the way the car is driven. (Edward de Bono)
Edward de Bono - From the Listening category:
-How To Have A Beautiful Mind... A good listener is very nearly as attractive as a good talker. You cannot have a beautiful mind if you do not know how to listen. (Edward de Bono)
Edward de Bono - From the Memory category:
A memory is what is left when something happens and does not completely unhappen. (Edward de Bono)
Edward de Bono - From the Motivation category:
One very important aspect of motivation is the willingness to stop and to look at things that no one else has bothered to look at. This simple process of focusing on things that are normally taken for granted is a powerful source of creativity. (Edward de Bono)
Edward de Bono - From the Motivation category:
Creativity is a great motivator because it makes people interested in what they are doing. (Edward de Bono)
Edward de Bono - From the Opportunity category:
If you wait for opportunities to occur, you will be one of the crowd. (Edward de Bono)
Edward de Bono - From the Opportunity category:
Opportunity ideas do not lie around waiting to be discovered. Such ideas need to be produced. (Edward de Bono)
Edward de Bono - From the Perception category:
If you can change your perception, you can change your emotion and this can lead to new ideas. (Edward de Bono)
Edward de Bono - From the Perfection category:
Removing the faults in a stagecoach may produce a perfect stagecoach, but it is unlikely to produce the first motor car. (Edward de Bono)
Edward de Bono - From the Preparation category:
The mind can only see what it is prepared to see. (Edward de Bono)
Edward de Bono - From the Problems category:
It is well known that 'problem avoidance' is an important part of problem solving. Instead of solving the problem, you go upstream and alter the system so that the problem does not occur in the first place. (Edward de Bono)
Edward de Bono - From the Renewal category:
You can't dig a new well by digging the same hole deeper. (Edward de Bono)
Edward de Bono - From the Simplicity category:
Simplicity before understanding is simplistic; simplicity after understanding is simple. (Edward de Bono)
Edward de Bono - From the Success category:
To be successful you have to be lucky, or a little mad, or very talented, or find yourself in a rapid growth field. (Edward de Bono)
Edward de Bono - From the Thinking category:
Creative thinking - in terms of idea creativity - is not a mystical talent. It is a skill that can be practised and nurtured. (Edward de Bono)
Edward de Bono - From the Words category:
In a sense, words are encyclopedias of ignorance because they freeze perceptions at one moment in history and then insist we continue to use these frozen perceptions when we should be doing better. (Edward de Bono)
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